Product Description

Breakfast BREAKS is the world’s first “grab ‘n go” school breakfast solution for school foodservice programs. They are available in 12 different menu varieties in 4 different colorful packages. Convenient, tasty and nutritious — most Breakfast BREAKS cereals contain whole grain and all contain 100% fruit juice.

“Gold Star” Breakfast BREAKS were designed to help foodservice directors identify healthy breakfast options that are low in sugar and fat and high in vitamins and minerals. They are nutritionally superior to competing products and also exceed USDA nutritional guidelines in terms of cholesterol levels and percentage of calories from fat and saturated fat. Each “Gold Star” meal contains less than 20% of calories from fat, less than 5% from saturated fat, 25 grams or less of sugar, and essential vitamins.

Breakfast BREAKS is now available to the retail market!

Product Highlights

BREAKFAST MADE EASY!
  • • Grab ‘n Go
  • • Ready to Eat
  • • Shelf Stable
  • • Nutritious

  • Quality Brands — Each Breakfast BREAKS menu includes top national brands, including General Mills™, Minute Maid® and Pepperidge Farm®.
  • Easy to Serve — On the bus. In the classroom. On field trips. From the kiosk or in the courtyard. Breakfast BREAKS’ grab ‘n go design allows breakfast to go beyond the cafeteria.
  • Popular — Kids love the ready-to-eat breakfast packs that include their favorite breakfast brands, cool, kid-friendly designs, and student rewards program.
  • Profitable — Breakfast BREAKS qualify as federally-funded reimbursable meals as part of the national School Breakfast Program
  • Nutritious — Each Breakfast BREAKS boxed meal includes a cereal bowl pack, a serving of 100% fruit juice, and another bread/grain component. Combined with a serving of milk, each Breakfast BREAKS provides 25% or more of the recommended levels of key nutrients kids need each day.

Product Varieties

  • “Gold Star” Breakfast BREAKS (less than 20% calories from fat, less than 5% from saturated fat, 25 grams or less of sugar, and essential vitamins)
    • General Mills Cocoa Puffs® (Whole Grain); Pepperidge Farm® Cheddar Goldfish; Minute Maid® Kids+™ 100% Juice, Fruit Punch
    • General Mills Cheerios® (WG); Pepperidge Farm® Goldfish Grahams, Cinnamon, 2pk; Minute Maid® Kids+™ 100% Juice, Apple Juice
    • Malt-O-Meal® Crispy Rice; Pepperidge Farm® Goldfish Grahams, Cinnamon, 2pk; Minute Maid® Kids+™ 100% Juice, Fruit Punch
    • General Mills Kix® (WG); ESE Honey Graham, 3pk; Minute Maid® Kids+™ 100% Juice, Fruit Punch
    • General Mills Trix Reduced Sugar® (WG); Pepperidge Farm® Goldfish Grahams, Cinnamon, 2pk; Minute Maid® Kids+™ 100% Juice, Grape Juice
    • Malt-O-Meal® Honey Graham Squares; Pepperidge Farm® Pretzel Goldfish; Minute Maid® Kids+™ 100% Juice, Apple Juice
    • General Mills Fruity Cheerios® (WG); Pepperidge Farm® Cheddar Goldfish; Minute Maid® Kids+™ 100% Juice, Fruit Punch
    • General Mills Apple Cinnamon Cheerios® (WG); Pepperidge Farm® Pretzel Goldfish; Minute Maid® Kids+™ 100% Juice, Apple Juice
  • Additional Breakfast BREAKS
    • General Mills Lucky Charms® (WG); Pepperidge Farm® Goldfish Grahams, Chocolate, 2pk; Minute Maid® Kids+™ Grape Juice
    • General Mills Cinnamon Toast Crunch® (WG); ESE Animal Crackers; Apple Juice
    • General Mills Honey Nut Cheerios® (WG); ESE Animal Crackers; Apple Juice
    • Malt-O-Meal® Frosted Flakes; Pepperidge Farm® Goldfish Grahams, Cinnamon, 2pk; Fruit Punch
    • General Mills Cookie Crisp® (WG); ESE Animal Crackers; Fruit Punch
    • Malt-O-Meal® Colossal Crunch; ESE Honey Graham, 3pk; Minute Maid® Kids+™ Grape Juice

For More Information

Visit www.breakfastbreaks.com/foodservice

Minute Maid is a registered trademark of The Coca-Cola Company used under license. Cheerios, Cinnamon Toast Crunch, Honey Nut Cheerios, Apple Cinnamon Cheerios, Fruity Cheerios, Cocoa Puffs, Malt-O-Meal, Kix, Trix Reduced Sugar, Cookie Crisp and Lucky Charms are registered trademarks of General Mills used with permission. Pepperidge Farm is a registered trademark of the Pepperidge Farm, Incorporated used with permission.